Supply Chain Management Strategy Training Document
Write a 650- to 750-word paper explaining supply chain management strategy to new hires at Riordan's operation in Hangzhou, China. The new hires may or may not deal directly with the supply chain. Your paper must cover the following topics:
•Supply chain management theory
•Competitive strategy
•Customer fulfillment strategy
•Process thinking
Your health care organization has called upon you to lead a work team to identify service-quality problems within the environment.
Individual Portion
Answer the following questions about work teams:
What are the benefits of a strong work team?
What are the common problems that a work team can face when working together?
When is it appropriate to use work teams?
What is the individual's role within the team?
Do you feel that a work team is beneficial to the staff?
BM350 Marketing Management
Directions: Be sure to make an electronic copy of your answer before submitting it to Ashworth University for grading. Unless otherwise stated, answer in complete sentences, and be sure to use correct English spelling and grammar. Sources must be cited in APA format. Your response should be a minimum of one (1) single-spaced page to a maximum of two (2) pages in length; refer to the "Assignment Format" page for specific format requirements.
Case 22: Cowgirl Chocolates (pp. 488-500)
Marilyn Lysohir, an internationally celebrated ceramic artist, started Cowgirl Chocolates to provide some funding support for a yearly published arts magazine, High Ground, that she and her husband, Ross Coates, started in 1995. Her love of chocolates and hot and spicy foods spurred the idea of making hot and spicy chocolates to be sold in creative, artistic tins and packaging, which she labeled Cowgirl Chocolates. Her small business, begun in 1997, had won a number of awards in fiery food competitions. While Cowgirl Chocolates had grown steadily over its four years in business, it still had only generated $30,000 in sales revenue in 2000, which was not enough to cover expenses. Marilyn had drained much of her personal savings to keep Cowgirl Chocolates in business. Her cash accounting methods and record keeping were not very sophisticated although she seemed to have a good sense of her costs in production and raw materials and the packaging. However, Marilyn had taken a shotgun approach to most of her marketing efforts and had tried a number of activities to increase product demand. She allowed herself to make one risky financial move each year in her pursuit of profitability and increased sales. She had just made her one risky move for year 2001: She had taken out a full-page ad in Chile Pepper magazine for $3,000.
Questions
1. The suggested retail price and wholesale prices of Cowgirl Chocolates products are displayed in Exhibit 2 (p. 491) along with the product and packaging costs. Based on this information, discuss the relative merits of using a cost-based, demand-based, and competition-based pricing method. (50 points)
2. What are four (4) options that Cowgirl Chocolates may consider as far as pricing? What would you recommend? (50 points)
Your manager believes in learning from other companies' success stories as well as stories of failure. In particular, she likes to apply various management theories when possible, rather than starting from the beginning every time a decision has to be made. She asks you to write a memo to her addressing the following: From any recent or current event in the news, discuss and explain the use of these two specific theories that the firms you researched believed in
•In the human resource area, moving toward an employee empowerment culture
•In the marketing area, the theory of penetration pricing
For each of these two, explain the following:
•The issue being addressed that gave rise to employing these theories
•How the theory being followed leads to specific actions on the part of the company
•Results achieved
•If you had been the senior manager in these situations, at those companies, how might you have addressed the situation any differently? What other theory could have been the basis for the decision.
BU490 Business Ethics
Directions: Be sure to make an electronic copy of your answer before submitting it to Ashworth College for grading. Unless otherwise stated, answer in complete sentences, and be sure to use correct English spelling and grammar. Sources must be cited in APA format. Your response should be a minimum of one (1) single-spaced page to a maximum of two (2) pages in length; refer to the "Assignment Format" page for specific format requirements.
What are the six steps that a board of an organization can take to become effective?
Question 2: Navigate to http://www.aboutmcdonalds.com/mcd.html / and access the "Our Company" located in the top tool bar. Then navigate to McDonald's FAQ to find the information needed.
Describe their mission, strategy, and goals based upon the facts presented.
Be sure to relate your explanation to the readings and lecture we have covered in the course.
Question 1: The Enron scandal illustrates the extent to which the decision-making process can fail. TIME magazine has done an extensive look at the demise of this company and the collateral damage inflicted on stockholders, suppliers, customers, and employees.
Navigate to http://www.time.com/time/2002/enron/. There you will find two interesting articles entitled "California Scheming" and "How Fastow Helped Enron Fail." Relate this article to the failure to "Escalation of Commitment and Ethics in Decision Making" that you read about in your text.
Requirement: Write a double-spaced, one-page outline that includes the thesis, major points, supporting points of evidence, and conclusio...
