Read the Case Study 5-1, Santa Cruz Bicycles. Answer the following questions:
- What, in your opinion, was the key factor in Santa Cruz Bicycles' successful process redesign? Why was that a key factor?
- What outside factors had to come together for Santa Cruz Bicycles to be able to make the changes they did?
- Why is this story more about change management than software implementation?
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Do you feel comfortable with the concepts of the question? If not, how can I help you understand it better?
Does the content of the question relate well to the area of the text you are studying this week?
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