Read the Case Study 10-1, Crowdsourcing at AOL. Answer the following questions:
Is crowdsourcing as used by AOL a form of outsourcing? Why or why not?
What steps do you think Maloney might have taken to ensure that the crowdsourcing would be a success for the inventory project?
What factors should be considered when deciding whether or not to crowdsource a particular part of a business?
Describe the advantages and disadvantages of crowdsourcing.
Student response:
Do you feel comfortable with the concepts of the question? If not, how can I help you understand it better?
Does the content of the question relate well to the area of the text you are studying this week?
Write a short essay question which could appear on an exam that covers this concept. Think of another way to ask this question.
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