Thursday, August 20, 2020

IMC and components

"Define Integrated Marketing Communications (IMC) and explain the goal of IMC. Also list and describe the seven (7) different components of the communication process. Lastly, discuss at least three (3) factors firms should use as marketing metrics to plan for and measure IMC success"



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H400 Thesis Revised

Requirement: Write a double-spaced, one-page outline that includes the thesis, major points, supporting points of evidence, and conclusio...